Data Protection Policy according to German law

This data protection declaration clarifies the type, scope and purpose of the processing of personal data (hereinafter referred to as “data”) within our online offer and the associated websites, functions and content as well as external online presences, such as our social media profile (hereinafter jointly referred to as “online offer”). With regard to the terms used, such as “processing” or “person responsible”, we refer to the definitions in Art. 4 of the General Data Protection Regulation (GDPR). 

Thank you for your interest in our company. Data protection is of a particularly high priority for our management. Our website can generally be used without providing any personal data. However, if a data subject wishes to make use of our company’s special services via our website, it may be necessary to process personal data. If the processing of personal data is necessary and there is no legal basis for such processing, we generally obtain the consent of the person concerned.

The processing of personal data, for example the name, address, email address or telephone number of a person concerned, is always carried out in accordance with the General Data Protection Regulation and in accordance with the country-specific data protection regulations that apply to us. By means of this data protection declaration, our company would like to inform the public about the type, scope and purpose of the personal data we collect, use and process. Furthermore, data subjects are informed about their rights by means of this data protection declaration.

As the controller, we have implemented numerous technical and organizational measures to ensure the most complete protection possible for personal data processed via this website. Nevertheless, internet-based data transmissions can generally have security gaps, so that absolute protection cannot be guaranteed. For this reason, every person concerned is free to transmit personal data to us in alternative ways, for example by telephone.

Definitions

Our data protection declaration is based on the terms used by the European legislator for directives and regulations when the General Data Protection Regulation (GDPR) was adopted. Our data protection declaration should be easy to read and understand for the public as well as for our customers and business partners. To ensure this, we would like to explain the terminology used in advance. We use the following terms in this data protection declaration:

 

a) personal data

Personal data is all information that relates to an identified or identifiable natural person (hereinafter “data subject”). A natural person is regarded as identifiable who, directly or indirectly, in particular by means of assignment to an identifier such as a name, an identification number, location data, an online identifier or one or more special features that express the physical, physiological, genetic, psychological, economic, cultural or social identity of this natural person can be identified.

b) affected person

Affected person is any identified or identifiable natural person whose personal data is processed by the person responsible for processing.

c) processing

Processing is any process carried out with or without the help of automated procedures or any such series of processes in connection with personal data such as the collection, recording, organization, ordering, storage, adaptation or change, reading, querying, use, Disclosure by transmission, distribution or any other form of provision, comparison or linking, restriction, deletion or destruction.

d) Restriction of processing

Restriction of processing is the marking of stored personal data with the aim of restricting their future processing.

e) Profiling

Profiling is any type of automated processing of personal data that consists of using this personal data to evaluate certain personal aspects relating to a natural person, in particular aspects relating to work performance, economic situation, health, personal To analyze or predict the preferences, interests, reliability, behavior, whereabouts or relocation of this natural person.

f) pseudonymization

Pseudonymization is the processing of personal data in a way in which the personal data can no longer be assigned to a specific data subject without the use of additional information, provided that this additional information is stored separately and is subject to technical and organizational measures that ensure that the personal data is stored cannot be assigned to an identified or identifiable natural person.

g) controller or controller

The person responsible or the person responsible for the processing is the natural or legal person, authority, institution or other body that alone or jointly with others decides on the purposes and means of processing personal data. If the purposes and means of this processing are specified by Union law or the law of the member states, the person responsible or the specific criteria for his appointment can be provided for in accordance with Union law or the law of the member states.

h) processors 

Processor is a natural or legal person, public authority, agency or other body that processes personal data on behalf of the person responsible.

i) recipient

Recipient is a natural or legal person, authority, institution or other body to which personal data is disclosed, regardless of whether it is a third party or not. However, authorities that may receive personal data as part of a specific investigation according to Union law or the law of the member states are not considered recipients.

j) third party

Third is a natural or legal person, public authority, agency or body other than the data subject, the controller, the processors and the persons who, under the direct responsibility of the controller or the order processor to process are empowered to personal data. </ Li >

k) consent

Consent is any voluntary, informed and unambiguous declaration of intent given by the person concerned for the specific case in the form of a declaration or other unequivocal affirmative action with which the person concerned indicates that they consent to the processing of their personal data is.

 

Name and address of the person responsible for processing

The person responsible within the meaning of the General Data Protection Regulation, other data protection laws applicable in the member states of the European Union and other provisions of a data protection nature is:

W. Muller &  M.A. Bugl GbR

Fritz-Reuter-Strasse 12

26203 Wardenburg

Represented by:

Wolfgang Müller, Marc Bugl

Phone: +49 171 2136904

Email: info@e2.rocks

Types of processed data:

– Inventory data (e.g., names, addresses).

– Contact details (e.g., email, phone numbers).

– Content data (e.g., text input, photographs, videos).

– Usage data (e.g. websites visited, interest in content, access times).

– Meta / communication data (e.g. device information, IP addresses).

Categories of data subjects

Visitors and users of the online offer (in the following we also refer to the persons concerned collectively as “users”).

Purpose of processing

– Provision of the online offer, its functions and content.

– Answering contact inquiries and communicating with users.

– Safety measures.

– Reach measurement / marketing

Relevant legal bases

In accordance with Art. 13 GDPR, we will inform you of the legal basis for our data processing. Provided the legal basis is not mentioned in the privacy statement, the following applies: The legal basis for the collection of consent is Article 6, Section 1.. Lit . a and Art. 7 DSGVO, the legal basis for processing to meet our performance and implementation of contractual activities and answering queries is Art. 6 para. 1 lit . b DSGVO, the legal basis for the processing to comply with our legal obligations, Art. 6 para. 1 lit . c DSGVO, and the legal basis for the processing to protect our legitimate interests Art. 6 para. 1 lit . f GDPR. In the event that the vital interests of the data subject or of another individual may require the processing of personal data type is used. 6 para. 1 lit . d GDPR as the legal basis.

Security measures

In accordance with Art. 32 GDPR, taking into account the state of the art, the implementation costs and the type, scope, circumstances and purposes of processing as well as the different probability of occurrence and severity of the risk for the rights and freedoms of natural persons, we make suitable technical and organizational measures to ensure a level of protection appropriate to the risk.

The measures include, in particular, securing the confidentiality, integrity and availability of data by controlling physical access to the data, as well as the access, input, transfer, ensuring availability and their separation. In addition, we have set up procedures to ensure the perception of affected rights, deletion of data and responding to hazard data. Furthermore, we already consider the protection of personal data during the development or selection of hardware, software and procedures, in accordance with the principle of data protection through technology design and data protection-friendly default settings (Art. 25 GDPR).

Cooperation with contract processors and third parties

If we disclose data to other persons and companies ( contract processors or third parties) as part of our processing , transmit them to them or otherwise grant them access to the data, this is only done on the basis of legal permission (e.g. if the data is transmitted to third parties, as to payment service, acc. Art. 6 para. 1 lit . DSGVO b required to fulfill the contract), you have agreed to a legal obligation is intended in or on the basis of our legitimate interests (eg when using Supervisor, web hosting , etc.).

If we commission third parties to process data on the basis of a so-called “order processing contract”, this is done on the basis of Art. 28 GDPR.

transfers to third countries

If we process data in a third country (i.e. outside the European Union (EU) or the European Economic Area (EEA)) or if this happens in the context of the use of third-party services or disclosure or transmission of data to third parties, this will only take place if it happens to fulfill our (pre) contractual obligations, on the basis of your consent, on the basis of a legal obligation or on the basis of our legitimate interests. Subject to legal or contractual permissions, we process or have the data processed in a third country only if the special requirements of Art. 44 ff. GDPR are met. This means that processing takes place, for example, on the basis of special guarantees, such as the officially recognized determination of a data protection level corresponding to the EU (e.g. for the USA through the “Privacy Shield “) or compliance with officially recognized special contractual obligations (so-called “standard contractual clauses”).

Cookies

Our website uses cookies. Cookies are text files that are filed and saved on a computer system via an internet browser.

Numerous websites and servers use cookies. Many cookies contain a so-called cookie ID. A cookie ID is a unique identifier for the cookie. It consists of a string of characters through which websites and servers can be assigned to the specific Internet browser in which the cookie was stored. This enables the websites and servers visited to distinguish the individual browser of the person concerned from other Internet browsers that contain other cookies. A specific internet browser can be recognized and identified via the unique cookie ID.

By using cookies, we can provide the users of this website with more user-friendly services that would not be possible without the cookie setting.

A cookie can be used to optimize the information and offers on our website in the interests of the user. As already mentioned, cookies enable us to recognize the users of our website. The purpose of this recognition is to make it easier for users to use our website. For example, the user of a website that uses cookies does not have to re-enter their access data every time they visit the website, because this is done by the website and the cookie stored on the user’s computer system. Another example is the cookie of a shopping cart in the online shop. The online shop uses a cookie to remember the items that a customer has placed in the virtual shopping cart.

The person concerned can prevent the setting of cookies by our website at any time by means of a corresponding setting in the Internet browser used and thus permanently object to the setting of cookies. Furthermore, cookies that have already been set can be deleted at any time via an Internet browser or other software programs. This is possible in all common internet browsers. If the person concerned deactivates the setting of cookies in the internet browser used, not all functions of our website may be fully usable.

Edit data protection settings

Collection of general data and information

Our website collects a range of general data and information every time the website is accessed by a data subject or an automated system. These general data and information are stored in the server’s log files. The (1) browser types and versions used, (2) the operating system used by the accessing system, (3) the website from which an accessing system reaches our website (so-called referrer ), (4) the sub-websites that are accessed via an accessing system on our website can be controlled, (5) the date and time of access to the website, (6) an internet protocol address (IP address), (7) the internet service provider of the accessing system and (8) other similar data and information that serve to avert danger in the event of attacks on our information technology systems.

When using this general data and information, we do not draw any conclusions about the person concerned. Rather, this information is required to (1) correctly deliver the content of our website, (2) optimize the content of our website and the advertising for it, (3) ensure the long-term functionality of our information technology systems and the technology of our website and ( 4) to provide law enforcement authorities with the information necessary for law enforcement in the event of a cyber attack. This anonymously collected data and information is therefore statistically and further evaluated by us with the aim of increasing data protection and data security in our company in order to ultimately ensure an optimal level of protection for the personal data processed by us. The anonymous data in the server log files are stored separately from all personal data provided by a data subject.

Administration, financial accounting, office organization, contact management

We process data in the context of administrative tasks as well as the organization of our operations, financial accounting and compliance with legal obligations, such as archiving. In doing so, we process the same data that we process in the context of providing our contractual services. The processing bases are Art. 6 para. 1 lit . c. DSGVO, Art. 6 para. 1 lit . f. GDPR. Customers, interested parties, business partners and website visitors are affected by the processing. The purpose and our interest in processing lies in administration, financial accounting, office organization, archiving of data, i.e. tasks that serve to maintain our business activities, perform our tasks and provide our services. The deletion of the data with regard to contractual services and contractual communication corresponds to the information given for these processing activities.

We disclose or transmit data to the financial administration, consultants, such as tax consultants or auditors, as well as other fee offices and payment service providers.

Furthermore, on the basis of our business interests, we store information about suppliers, organizers and other business partners, e.g. for the purpose of later contact. We generally store this mostly company-related data permanently.

Business analysis and market research

In order to operate our business economically, to be able to recognize market trends, wishes of the contractual partners and users, we analyze the data available to us on business transactions, contracts, inquiries, etc. We process inventory data, communication data, contract data, payment data, usage data, metadata on the basis of Art . 6 para. 1 lit . f. GDPR, whereby the persons concerned include contractual partners, interested parties, customers, visitors and users of our online offer.

The analyzes are carried out for the purpose of business evaluations, marketing and market research. In doing so, we can take into account the profiles of the registered users with information, e.g. on the services they have used. The analyzes serve us to increase the user-friendliness, the optimization of our offer and the economic efficiency. The analyzes serve us alone and are not disclosed externally, unless they are anonymous analyzes with summarized values.

If these analyzes or profiles are personal, they will be deleted or anonymized upon termination by the user, otherwise after two years from the conclusion of the contract. In addition, the overall business analysis and general tendency determinations are created anonymously if possible.

Contact option via the website

Due to legal regulations, our website contains information that enables quick electronic contact to our company and direct communication with us, which also includes a general address for so-called electronic mail (e-mail address). If a data subject contacts the person responsible for processing by email or a contact form, the personal data transmitted by the data subject will be automatically saved. Such personal data transmitted on a voluntary basis by a data subject to the person responsible for processing are stored for the purposes of processing or contacting the data subject. This personal data is not passed on to third parties.

Routine deletion and blocking of personal data

The person responsible for the processing processes and stores personal data of the data subject only for the period of time that is necessary to achieve the storage purpose or if this is specified by the European directives and regulations or another legislator in laws or regulations, which the person responsible for the processing is subject to, was provided.

If the storage purpose no longer applies or if a storage period prescribed by the European directives and ordinances or another responsible legislator expires, the personal data will be routinely blocked or deleted in accordance with the statutory provisions.

Rights of the data subject

a) Right to confirmation

Every person concerned has the right granted by the European directive and regulation giver to request confirmation from the person responsible for the processing as to whether personal data concerning them are being processed. If a data subject wishes to exercise this right to confirmation, they can contact an employee of the person responsible for processing at any time.

b) Right to information

Every person affected by the processing of personal data has the right granted by the European legislator of directives and regulations to receive free information about the personal data stored about him and a copy of this information from the person responsible for the processing at any time. Furthermore, the European directives and regulations grant the data subject access to the following information:

  • the processing purposes
  • the categories of personal data that are processed
  • the recipients or categories of recipients to whom the personal data have been disclosed or are still being disclosed, in particular for recipients in third countries or international organizations
  • If possible, the planned duration for which the personal data will be stored or, if this is not possible, the criteria for determining this duration
  • the existence of a right to correction or deletion of personal data concerning you or to restriction of processing by the person responsible or a right to object to this processing
  • the right to lodge a complaint with a supervisory authority
  • if the personal data are not collected from the data subject: All available information on the origin of the data

the existence of automated decision-making including profiling in accordance with Article 22 (1) and (4) GDPR and – at least in these cases – meaningful information about the logic involved and the scope and intended effects of such processing for the data subject

 

Furthermore, the data subject has a right to information as to whether personal data has been transmitted to a third country or to an international organization. If this is the case, the data subject also has the right to receive information about the appropriate guarantees in connection with the transmission.

If a person concerned would like to make use of this right to information, they can contact an employee of the person responsible for processing at any time.

c) Right to correction

Every person affected by the processing of personal data has the right granted by the European directives and regulations to request the immediate correction of incorrect personal data concerning them. Furthermore, the data subject has the right, taking into account the purposes of the processing, to request the completion of incomplete personal data – including by means of a supplementary declaration. If a data subject wishes to exercise this right to rectification, they can contact an employee of the controller at any time.

d) Right to deletion (right to be forgotten)

Every person affected by the processing of personal data has the right granted by the European legislator of directives and regulations to demand that the person responsible delete the personal data concerning them immediately, provided that one of the following reasons applies and insofar as the processing is not necessary:

  • The personal data were collected or otherwise processed for purposes for which they are no longer necessary.
  • The person concerned revokes their consent on which the processing was based in accordance with Art. 6 Paragraph 1 Letter a GDPR or Art. 9 Paragraph 2 Letter a GDPR, and there is no other legal basis for the Processing.
  • The person concerned objects to the processing in accordance with Art. 21 Paragraph 1 GDPR, and there are no overriding legitimate reasons for the processing, or the person concerned objects in accordance with Art. 21 Paragraph 2 GDPR Objection to the processing.
  • The personal data was processed unlawfully.
  • The deletion of personal data is necessary to fulfill a legal obligation under Union law or the law of the member states to which the person responsible is subject.
  • The personal data was collected in relation to the information society services offered in accordance with Art. 8 Para. 1 GDPR.

    If one of the above-mentioned reasons applies and a person concerned wishes to have personal data stored by us deleted, they can contact an employee of the person responsible for processing at any time. Our employee will arrange for the deletion request to be complied with immediately.

    If the personal data has been made public by us and our company, as the person responsible, is obliged to delete the personal data in accordance with Art. 17 Paragraph 1 GDPR, we will take appropriate measures, including technical measures, taking into account the available technology and the implementation costs to inform other persons responsible for data processing who process the published personal data that the data subject has requested the deletion of all links to this personal data or of copies or replications of this personal data from these other persons responsible for data processing, insofar as processing is not necessary. Our employee will arrange the necessary in individual cases.

e) Right to restriction of processing

Any person affected by the processing of personal data has the right, granted by the European legislator of directives and regulations, to require the controller to restrict processing if one of the following conditions is met:

  • The correctness of the personal data is contested by the data subject for a period of time that enables the person responsible to check the correctness of the personal data.
  • The processing is unlawful, the data subject refuses to delete the personal data and instead requests that the use of the personal data be restricted.
  • The person responsible no longer needs the personal data for the purposes of processing, but the data subject needs them to assert, exercise or defend legal claims.
  • The person concerned has lodged an objection to the processing in accordance with Art. 21 Paragraph 1 GDPR and it has not yet been determined whether the legitimate reasons of the person responsible outweigh those of the person concerned.

    If one of the above conditions is met and a person concerned would like to request the restriction of personal data stored by us, they can contact an employee of the person responsible for processing at any time. Our employee will arrange for the processing to be restricted.

f) Right to data portability

Every person affected by the processing of personal data has the right granted by the European legislator of directives and regulations to receive the personal data concerning them, which have been made available to a responsible party by the person concerned, in a structured, common and machine-readable format. You also have the right to transfer this data to another person responsible without hindrance from the person responsible to whom the personal data was provided, provided that the processing is based on the consent in accordance with Art. 6 Para. 1 Letter a GDPR or Art. 9 Para . 2 letter a DS-GVO or on a contract according to Art. 6 para. 1 letter b DS-GVO and the processing is carried out using automated procedures, unless the processing is necessary for the performance of a task that is in the public interest or takes place in the exercise of public authority, which has been transferred to the person responsible.

Furthermore, when exercising their right to data portability in accordance with Art. 20 (1) GDPR, the person concerned has the right to have the personal data transmitted directly from one person responsible to another, insofar as this is technically feasible and if this does not affect the rights and freedoms of other persons.

To assert the right to data portability, the data subject can contact one of our employees at any time.

g) Right to object

Every person affected by the processing of personal data has the right granted by the European directive and regulation giver, for reasons that arise from their particular situation, to object at any time to the processing of personal data relating to them, which is based on Art. 6 Para. 1 Letter e or f DS-GVO takes place to object. This also applies to profiling based on these provisions .

  • In the event of an objection, we will no longer process the personal data, unless we can prove compelling legitimate reasons for the processing that outweigh the interests, rights and freedoms of the data subject, or the processing serves to assert, exercise or Defense of legal claims: If we process personal data in order to operate direct mail, the data subject has the right to object at any time to the processing of personal data for the purpose of such advertising. This also applies to profiling insofar as it is associated with such direct advertising. If the person concerned objects to the processing for direct marketing purposes, we will no longer process the personal data for these purposes. In addition , the person concerned has the right to object to the processing concerning them for reasons that arise from their particular situation done of personal data for scientific with us or historical research purposes or for statistical purposes in accordance with 89 para kind.. 1 DS-GMO to appeal, unless such processing is to fulfill a public interest job erforderlich.Zur exercise of the right to object, the data subject can contact any of our employees directly. The data subject is also free, in connection with the use of information society services, regardless of Directive 2002/58 / EC, to exercise their right of objection by means of automated processes that use technical specifications.

h) Automated decisions in individual cases including profiling

Every person affected by the processing of personal data has the right granted by the European legislator of directives and regulations not to be subjected to a decision based solely on automated processing – including profiling – which has legal effect on them or similarly significantly affects them, if the decision (1) is not necessary for the conclusion or performance of a contract between the data subject and the person responsible, or (2) is permissible on the basis of Union or Member State law to which the person responsible is subject and these legal provisions take appropriate measures to safeguard the rights and freedoms as well as the legitimate interests of the data subject or (3) is made with the express consent of the data subject.

If the decision (1) is necessary for the conclusion or performance of a contract between the data subject and the person responsible, or (2) it is made with the express consent of the data subject, we will take appropriate measures to safeguard the rights and freedoms as well as the legitimate interests of to protect the data subject, including at least the right to obtain the intervention of a person on the part of the person responsible, to express their own point of view and to contest the decision.

If the data subject wishes to assert rights with regard to automated decisions, they can contact an employee of the person responsible for processing at any time.

i) Right to withdraw consent under data protection law

Every person affected by the processing of personal data has the right granted by the European legislator of directives and regulations to revoke their consent to the processing of personal data at any time.

If the person concerned wishes to assert their right to withdraw consent, they can contact an employee of the person responsible for processing at any time.

 

Data protection provisions for the application and use of Google Analytics (with anonymization function)

The person responsible for processing has integrated the Google Analytics component (with anonymization function) on this website. Google Analytics is a web analysis service. Web analysis is the collection, collection and evaluation of data on the behavior of visitors to Internet pages. A web analysis service collects, among other things, data on the website from which a person concerned came to a website (so-called referrer ), which subpages of the website were accessed or how often and for how long a subpage was viewed. A web analysis is mainly used to optimize a website and for a cost-benefit analysis of internet advertising.

The operating company of the Google Analytics component is Google Inc., 1600 Amphitheater Pkwy , Mountain View, CA 94043-1351, USA.

The person responsible for processing uses the addition “_ gat ._ anonymizeIp ” for web analysis via Google Analytics . By means of this addition, the IP address of the Internet connection of the person concerned is shortened and anonymized by Google if our Internet pages are accessed from a member state of the European Union or from another signatory to the Agreement on the European Economic Area.

The purpose of the Google Analytics component is to analyze the flow of visitors to our website. Google uses the data and information obtained, among other things, to evaluate the use of our website, to compile online reports for us that show the activities on our website, and to provide other services related to the use of our website.

Google Analytics places a cookie on the information technology system of the person concerned. What cookies are has already been explained above. With the setting of the cookie, Google is enabled to analyze the use of our website. Each time one of the individual pages of this website is accessed, which is operated by the person responsible for processing and on which a Google Analytics component has been integrated, the Internet browser on the information technology system of the person concerned is automatically triggered by the respective Google Analytics component To transmit data to Google for the purpose of online analysis. As part of this technical process, Google gains knowledge of personal data, such as the IP address of the person concerned, which Google uses, among other things, to trace the origin of visitors and clicks and subsequently to enable commission accounting.

The cookie is used to store personal information, such as the access time, the location from which access was made and the frequency of visits to our website by the person concerned. Each time you visit our website, this personal data, including the IP address of the Internet connection used by the person concerned, is transmitted to Google in the United States of America. These personal data are stored by Google in the United States of America. Google may pass this personal data collected through the technical process on to third parties.

The person concerned can prevent the setting of cookies by our website, as already shown above, at any time by means of a corresponding setting of the Internet browser used and thus permanently object to the setting of cookies. Such a setting of the internet browser used would also prevent Google from setting a cookie on the information technology system of the person concerned. In addition, a cookie already set by Google Analytics can be deleted at any time via the Internet browser or other software programs.

Furthermore, the data subject has the option of objecting to the collection of the data generated by Google Analytics relating to the use of this website and the processing of this data by Google and to prevent this. The data subject has a browser add-on at the link https: // Tools Download and install .google.com / dlpage / gaoptout . This browser add-on informs Google Analytics via JavaScript that no data or information on visits to websites may be transmitted to Google Analytics. The installation of the browser add- on is considered an objection by Google. If the information technology system of the person concerned is deleted, formatted or reinstalled at a later point in time, the person concerned must reinstall the browser add- on in order to deactivate Google Analytics. If the browser add-on is uninstalled or deactivated by the person concerned or another person who is attributable to their sphere of influence, there is the option of reinstalling or reactivating the browser add- on .

Further information and the applicable data protection provisions of Google can be found at https: // www.google.de/intl/de/policies/privacy/ and under http://www.google.com/analytics/terms/de.html . Google Analytics is under this link https://www.google.com/ intl / de_de / analytics / explained in more detail.

In addition or as an alternative to the browser add-on, you can prevent tracking by Google Analytics on our website by deactivating Google Analytics. An opt -out cookie will be installed on your device. This will prevent Google Analytics from collecting data for this website and for this browser in the future as long as the cookie remains installed in your browser.

We have concluded an order data processing contract with Google and fully implement the strict requirements of the German data protection authorities when using Google Analytics. The personal data of the users will be deleted or anonymized after 14 months.

Data protection provisions for the application and use of Google Web Fonts

This page uses so-called web fonts, which are provided by Google, for the uniform display of fonts. When you call up a page, your browser loads the required web fonts into your browser cache in order to display texts and fonts correctly.

For this purpose, the browser you are using must connect to the Google servers. This gives Google knowledge that our website has been accessed via your IP address. The use of Google Web Fonts takes place in the interest of a uniform and appealing presentation of our online offers. This represents a legitimate interest within the meaning of Art. 6 para. 1 lit . f GDPR.

If your browser does not support web fonts, a standard font will be used by your computer. For more information about Google Web Fonts available at https://developers.google.com/fonts/faq and in Google’s privacy policy: https://www.google.com/policies/privacy/ .

Data protection provisions for the application and use of Google Maps

This site uses the Google Maps map service via an API . The provider is Google Inc., 1600 Amphitheater Parkway , Mountain View, CA 94043, USA.

When using Google Maps , Google also collects, processes and uses data about the use of the map functions by visitors. This information is usually transmitted to and stored by Google on servers in the United States. The provider of this site has no influence on this data transfer.

The use of Google Maps is in the interest of an appealing presentation of our online offers and to make it easy to find the places we have indicated on the website. This represents a legitimate interest within the meaning of Art. 6 para. 1 lit . f GDPR. You can find more information about data processing by Google the Google privacy policy . There you can also change your personal data protection settings in the data protection center.

You can find detailed instructions on how to manage your own data in connection with Google products here .

Data protection provisions for Google AdWords and conversion measurement

We use based on our legitimate interests (ie, interest in the analysis, optimization and cost-effective operation of our reserves within the meaning of Art. 6 para. 1 lit . F. DSGVO) the services provided by Google, LLC, 1600 Amphitheater Parkway , Mountain View, CA 94043 , USA, (“Google”).

Google is certified under the Privacy Shield Agreement and thus offers a guarantee to comply with European data protection law (https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&status=Active).

We use the online marketing process Google “AdWords” to place advertisements in the Google advertising network (e.g. in search results, in videos, on websites, etc.) so that they can be displayed to users who have a presumed interest in the advertisements. This allows us to display advertisements for and within our online offer in a more targeted manner in order to only present users with advertisements that potentially correspond to their interests. If, for example, a user is shown advertisements for products that he was interested in on other online offers, this is referred to as ” remarketing “. For these purposes, when our and other websites on which the Google advertising network is active, a code is immediately executed by Google and so-called (re) marketing tags (invisible graphics or code, also known as ” Web Beacons ”) integrated into the website. With their help, an individual cookie, ie a small file, is saved on the user’s device (comparable technologies can also be used instead of cookies). This file records which websites the user has visited, which content he is interested in and which offers the user has clicked, as well as technical information on the browser and operating system, referring websites, visiting time and other information on the use of the online offer.

We also receive an individual “conversion cookie”. The information obtained with the help of the cookie is used by Google to generate conversion statistics for us. However, we only learn the anonymous total number of users who clicked on our ad and were redirected to a page with a conversion tracking tag. However, we do not receive any information with which users can be personally identified.

The user data is processed pseudonymously within the Google advertising network. This means that Google does not store and process the name or email address of the user, for example, but processes the relevant data on a cookie- related basis within pseudonymous user profiles. In other words, from Google’s point of view, the ads are not managed and displayed for a specifically identified person, but for the cookie owner, regardless of who this cookie owner is. This does not apply if a user has expressly allowed Google to process the data without this pseudonymization . The information collected about the users is transmitted to Google and stored on Google’s servers in the USA.

For more information on the use of data by Google, setting and objection options, see Google’s privacy policy ( https://policies.google.com/technologies/ads ) as well as in the settings for the display of advertisements by Google (https://adssettings.google.com/authenticated ).

Data protection provisions for the application and use of YouTube

The person responsible for processing has integrated components from YouTube on this website. YouTube is an Internet video portal that enables video publishers to post video clips free of charge and other users to view, rate and comment on them free of charge. YouTube allows the publication of all types of videos, which is why complete film and television programs, as well as music videos, trailers or videos made by users themselves can be accessed via the Internet portal.

YouTube is operated by YouTube, LLC, 901 Cherry Ave., San Bruno, CA 94066, USA. YouTube, LLC is a subsidiary of Google Inc., 1600 Amphitheater Pkwy , Mountain View, CA 94043-1351, USA.

Each time one of the individual pages of this website is accessed, which is operated by the person responsible for processing and on which a YouTube component (YouTube video) has been integrated, the Internet browser on the information technology system of the person concerned is automatically replaced by the respective YouTube component prompts you to download a representation of the corresponding YouTube component from YouTube. Further information on YouTube can be found at https://www.youtube.com/yt/about/de/. As part of this technical process, YouTube and Google gain knowledge of which specific sub-page of our website is visited by the person concerned.

If the person concerned is logged in to YouTube at the same time, YouTube recognizes which specific sub-page of our website the person concerned is visiting by calling up a subpage that contains a YouTube video. This information is collected by YouTube and Google and assigned to the respective YouTube account of the person concerned.

YouTube and Google always receive information via the YouTube component that the person concerned has visited our website if the person concerned is logged in to YouTube at the same time as accessing our website; this takes place regardless of whether the person concerned clicks on a YouTube video or not. If the data subject does not want this information to be transmitted to YouTube and Google, they can prevent the transmission by logging out of their YouTube account before calling up our website .

The data protection regulations published by YouTube, which can be found at https: // www. google.de/intl/de/policies/privacy/ provide information about the collection, processing and use of personal data by YouTube and Google.

Data protection provisions for the application and use of Facebook

On the basis of our legitimate interests (ie interest in the analysis, optimization and economic operation of our online offer within the meaning of Art. 6 Para. 1 lit. f. GDPR), we use social plugins (“ plugins ”) from the social network facebook.com, which operated by Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbor, Dublin 2, Ireland (“Facebook”). The plugins can display interaction elements or content (e.g. videos, graphics or text contributions) and can be recognized by one of the Facebook logos (white “f” on a blue tile, the terms “like”, “like” or a “thumbs up” sign ) or are marked with the addition “Facebook Social Plugin “. The list and the appearance of the Facebook social plugins can be viewed here: https: // developers.facebook.com/docs/plugins/ .

Facebook is certified under the Privacy Shield Agreement and thus offers a guarantee to comply with European data protection law ( https://www.privacyshield.gov/participant?id=a2zt0000000GnywAAC&status=Active ).

When a user calls up a function of this online offer that contains such a plugin , his device establishes a direct connection with the Facebook servers. The content of the plug-in is transmitted directly from Facebook to the user’s device, which integrates it into the online offer. User profiles can be created from the processed data. We therefore have no influence on the amount of data that Facebook collects with the help of this plugin and therefore informs users according to our level of knowledge.

By integrating the plugins , Facebook receives the information that a user has called up the corresponding page of the online offer. If the user is logged into Facebook, Facebook can assign the visit to his Facebook account. When users interact with the plugins , for example by pressing the Like button or making a comment, the corresponding information is transmitted directly from your device to Facebook and stored there. If a user is not a member of Facebook, there is still the possibility that Facebook will find out his IP address and save it. According to Facebook, only an anonymized IP address is saved in Germany.

The purpose and scope of the data collection and the further processing and use of the data by Facebook as well as the related rights and setting options to protect the privacy of users can be found in Facebook’s data protection information: https://www.facebook.com/about/privacy/ .

If a user is a Facebook member and does not want Facebook to collect data about him via this online offer and link it to his member data stored on Facebook, he must log out of Facebook before using our online offer and delete his cookies. Further settings and contradictions to the use of data for advertising purposes are possible within the Facebook profile settings: https://www.facebook.com/settings?tab=ads or via the US site http://www.aboutads.info/choices/ or the EU page http://www.youronlinechoices.com/ . The settings are platform-independent, ie they are adopted for all devices such as desktop computers or mobile devices.